15 June 2018 AdSense vs Google Ad Exchange (AdX): what are the differences and which is better? What are the differences between AdSense and Google Ad Exchange…
9 June 2018 Google Exchange Bidding Dynamic Allocation (EBDA): what it is and how it works Many publishers struggle to understand what Google Exchange Bidding Dynamic…
25 April 2018 Header Bidding: what is it and how does it work? If there is a “word of the moment” in Programmatic…
15 February 2018 Ads.txt: what it is and why it is important for publishers There is a tool that can help publishers efficiently monetize…
8 February 2018 Coalition for Better Ads: what it is and why its standards are so important What is a website without its readers? Nothing. That’s why…
